Organizations must go beyond simply marketing an open position and sell itself to prospective employees. These tips can help employers write a simple paragraph to describe the organization and âsellâ it to a prospective employee:
- Include company name and purpose
- Be sure to refer to the company in third person
- Highlight (in one sentence) what the company does or has accomplished
- Explain the benefits the organization offers to the community
- Showcase the organization into the future
Source: San Francisco Chronicle. Use this Checklist to help systematize your hiring process.